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The Story of Fisher Body - A Tradition of Craftsmanship

An exceedingly rare booklet published by the Fisher Body Division of General Motors in 1949.  Black & White, but well-illustrated with many detailed photographs.  20 pages, 5-1/2" x 8-1/2".  The first page of this booklet describes its contents as follows: "A TRADITION OF CRAFTSMANSHIP - The story of Fisher Body is a stirring chapter in the history of America's industrial progress.  It had its humble beginning in a blacksmith's shop in a small community where men worked with their hands to fashion a product to sell to their neighbors.  Within a generation it had become the largest industry of its kind in the world.  It is the story of six Fisher brothers who faithfully followed the precept that quality of product is the first essential to success.  It is the story of the large group of master craftsmen and men with forward-looking vision who joined them along the way, implementing and continuing this precept.  Together, these men built an organization that leads the motor industry in improving the comfort and safety of the motoring public, an organization that has made Fisher Body known throughout the world for its integrity, its foresight, and its ingenuity."